Building an Effective Partner Program – September 21, 2023 Webinar

Sep 11, 2023

Join our incredible panel of experts as they unravel the key principles and strategies that drive the creation of impactful partner programs. Discover insights into selecting the right partners, optimizing onboarding processes, defining stakeholder roles, and fostering engagement through well-designed incentive systems. Whether you’re new to partner programs or seeking to enhance your existing initiatives, this session will equip you with actionable knowledge to construct partner programs that foster growth and collaboration.

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Date: September 21, 2023
Time: 2 p.m. EST/11 a.m. PST

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After registering, you will receive a confirmation email containing information about joining the webinar.

Speakers

Steve Sharbach
Director-North American VAR Channels West, Cybersixgill

Steve Sharbach is Director-North American VAR Channels West, Cybersixgill. He has more than 25 years of experience building and executing channel programs in the cybersecurity industry, introducing leading-edge security solutions to VARs, MSPs, SIs and consultants in North American, EMEA, and Asia Pacific regions.

During his career, Steve has recruited and managed Partner Account Managers putting together competitive compensation plans to motivate remote personnel. He has set up distribution partners to better build a network of partners within a partner ecosystem. In addition, Steve has worked closely with Partner Marketing teams to expand the business into untapped markets with unique incentives designed to gain momentum and partner mindshare for lasting partnerships. He has been involved with creating training programs for sales and technical personnel to enable teams to competitively position cyber solutions, qualify for new opportunities, and support customers after the sale.

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Mayka Rosales-Peterson
Senior Manager of Partner Marketing, Intelisys

Mayka Rosales-Peterson is the Senior Manager of Partner Marketing at Intelisys a ScanSource Company, a national technology distributor. Mayka is responsible for leading partner marketing strategy, education, and enablement programs for Intelisys partners. Mayka serves on the Alliance of Channel Women (ACW) board of directors and is co-chair of ACW’s DE&I committee. She also serves on Xposure Inclusion and Diversity Council’s board of directors and Channel Partners DE&I council. Mayka has been recognized for multiple industry and national awards surrounding her leadership in marketing and commitment to diversity and inclusion in technology, most recently named to Channel Futures Circle of Excellence for her leadership and innovation in the channel.

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Kimber Garrett
CEO and Founder, J&K Solutions LLC

Kimber Garrett is CEO and founder of J&K Solutions, which provides virtual or fractional channel leaders to help design, launch or pivot their current channel strategy. The company helps identify gaps, opportunities and strategies to build success. The goal of transforming channels and launching a successful go-to-market strategy is to create a more simplified, effective, efficient, and customer-centric approach to selling and supporting products and services, all with a customer-first approach.

Kimber is a forward-thinking, growth-driven executive specializing in executing strategy to design, develop and grow partner-led businesses. She is an accomplished and multidisciplinary channel sales executive with strong business acumen and vision, an entrepreneurial mindset, and a reputation built on 20+ years of experience. Her track record illustrates success in partner-led revenue while managing, building, and rebuilding channel partners.

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Moderator
Kathryn Rose, Founder and CEO, channelWise

Kathryn Rose is the founding CEO of channelWise, a technology platform that provides channel partners access to vetted been there done that experts for 1:1 consultations to help them go farther, faster in their business. She is a former Wall Street executive sales leader and an author of 9 books. She has been featured in Forbes, Inc. Magazine, CBS Marketwatch, Fox News and more. She was recently named Worth Magazine Top 100 Entrepreneurs, Forbes Top 1000 innovators and a member of the prestigious Nasdaq Milestone Makers program.

Kathryn is a highly sought-after speaker at leading global industry events–Google, IBM, Dell Technologies, Women in Tech Summit and the Grace Hopper Celebration. Kathryn has received accolades for her vision, commitment, and leadership including the CompTIA Advancing Women in Technology Mentor of the Year Spotlight award and more.

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